SGW Hospital Marketing Drives Double-Digit Patient Volume Increases
At SGW we’re experts in hospital marketing and we get results, time after time, over and over again. Results are demanded of you every day. Is your agency doing their part to support you?
View ArticleFacebook training Washington DC Lawmakers
Despite the performance of its recent IPO, Facebook is doing a good job of friending our representatives in Washington.
View ArticleChicken Little is Dead
Focus on YOUR world. The fiscal cliff has nothing to do with you...
View ArticleDare to be Different
Good advertising has to be visually intriguing so people notice. It also has to differentiate you from your competition.
View ArticleEmbrace Your Comfort Zone
When it comes to career choices, embrace your passions. Do what you love and it will rarely feel like work. What a great way to go through life.
View ArticleApple TV spot...Good to Great
There is a fine line that separates good advertising from great advertising
View ArticleDare to be Different - Part II
Being Different...converting your audience via a competitively differentiated message.
View ArticleTrade Shows…Why Waste Time?
I recently attended two trade shows, and I really was surprised at the lack of effort put forth by the staff at most booths to work the crowd. No one tried to generate a conversation, no one tried to...
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